Explore growth techniques and insights from business leaders around the world as they share their entrepreneur story. How I built this is a podcast to share lessons and challenges from the forefront, so you can fast forward the learnings for your own business. Ivan Kan is the SVP of Strategy at Avenue Z, and the co-founder of Crowdcreate.
All content for How I Built This is the property of Ivan Kan and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Explore growth techniques and insights from business leaders around the world as they share their entrepreneur story. How I built this is a podcast to share lessons and challenges from the forefront, so you can fast forward the learnings for your own business. Ivan Kan is the SVP of Strategy at Avenue Z, and the co-founder of Crowdcreate.
How to Market and Promote your NFTs from an Investor
How I Built This
22 minutes 39 seconds
3 years ago
How to Market and Promote your NFTs from an Investor
In this interview, you will learn how to market and promote your NFT project, and what makes an NFT so attractive to investors. Teppei Tsutsui, the managing partner of GFR Fund was the original investor of RTFKT, a virtual show company recently acquired by NIKE.
Join Teppei, share his insights as an investor and what set RTFKT apart from all the other NFT projects and the community that convinced NIKE. Learn about how Teppei selects NFT projects and what signals he looks for.
Highlights:
0:00:33 - Who is Teppei Tsutsui?
0:01:17 - Why do we need a digital ID?
0:04:40 - Nike buys a virtual shoe company that makes NFTs called RTFKT, how did you find them?
0:06:32 - How do I get my NFT noticed?
0:09:07 - How do I choose an NFT project?
0:11:36 - How does the RTFKT NFT sneaker look in real life?
0:12:54 - What NFT projects are you excited about?
0:15:12 - What does NFT mean in gaming?
0:15:50 - Is NFT a good investment?
The goal is to share wisdom and insights from the smartest people in the room with you, so you can make more informed decisions in your business.
How I Built This
Explore growth techniques and insights from business leaders around the world as they share their entrepreneur story. How I built this is a podcast to share lessons and challenges from the forefront, so you can fast forward the learnings for your own business. Ivan Kan is the SVP of Strategy at Avenue Z, and the co-founder of Crowdcreate.