A ’not boring’ industry podcast by Well Nice Music.
We chat with music managers, journalists, radio producers, label execs, and other pros across the industry, diving into their stories, advice, and the realities of their unique roles. Whether you’re an artist, work in the industry, or just a fan that wants to know what really goes on behind the scenes - you’ll learn the tricks of the trade straight from the source and not be bored to death...
It’s the music industry with a personality upgrade - pulling back the curtain while keeping it fun (we hope).
www.wellnicemusic.com
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A ’not boring’ industry podcast by Well Nice Music.
We chat with music managers, journalists, radio producers, label execs, and other pros across the industry, diving into their stories, advice, and the realities of their unique roles. Whether you’re an artist, work in the industry, or just a fan that wants to know what really goes on behind the scenes - you’ll learn the tricks of the trade straight from the source and not be bored to death...
It’s the music industry with a personality upgrade - pulling back the curtain while keeping it fun (we hope).
www.wellnicemusic.com
Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary
How Do I Music?
58 minutes 26 seconds
4 months ago
Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary
We’re joined by Martha Cleary, a seasoned artist manager, strategist and founder of Glow, who’s helped shape the journeys of artists with Grammy-nominated album campaigns in her locker already.
We get into real pros and cons of going independent versus signing with a label, breaking down what actually moves the needle in a campaign - money, timing, or strategy? Martha shares insights on what works (and what doesn’t), the biggest mistakes artists make when running their own campaigns, and the key decisions that can make or break a release.
Find us at www.wellnicemusic.com
Instagram: @wellnicemusic @howdoimusic
How Do I Music?
A ’not boring’ industry podcast by Well Nice Music.
We chat with music managers, journalists, radio producers, label execs, and other pros across the industry, diving into their stories, advice, and the realities of their unique roles. Whether you’re an artist, work in the industry, or just a fan that wants to know what really goes on behind the scenes - you’ll learn the tricks of the trade straight from the source and not be bored to death...
It’s the music industry with a personality upgrade - pulling back the curtain while keeping it fun (we hope).
www.wellnicemusic.com
