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Margaret Molloy interviews 120+ CMOs from influential brands to share real-time brand responses to COVID-19, brand-building insights, and more. Special episodes focus on Gen Z, Pride Month, Sustainability, and Racial Injustice.
Guest CMOs include: Linda Boff (CMO, GE), Stephanie Buscemi (CMO, Salesforce), Lynne Biggar (CMO, Visa), Alicia Tillman (CMO, Formerly SAP), Patrizio Spagnoletto (CMO, Hulu), Rajashree Ramakrishnan (CMO, Tata Consultancy Services), Soyoung Kang (CMO, eos), Tariq Hassan (CMO, Formerly Petco), Carla Piñeyro Sublett (SVP, Chief Marketing Officer, IBM), Frank Cooper (CMO, BlackRock), Jonnie Cahill (CMO, Heineken USA), Meenu Bagla (CMO, Cyient), Dean Aragon (CEO & Vice Chairman, Shell Brands International, Shell), Thomas Ranese (VP of Global Marketing, Uber), Rachel Tipograph (CEO & Founder, MikMak), Cynthia Kleinbaum (VP Marketing, Walmart), and more.
• Twitter: @margaretmolloy
Brand Experience with CMOs Jonnie Cahill (Heineken USA), Dean Aragon (Shell Brands International), Meenu Bagla (Cyient), Mark Brennan (AIB), and Mette Munk (Danfoss)
How CMOs Commit with Margaret Molloy
59 minutes
4 years ago
Brand Experience with CMOs Jonnie Cahill (Heineken USA), Dean Aragon (Shell Brands International), Meenu Bagla (Cyient), Mark Brennan (AIB), and Mette Munk (Danfoss)
S3 E4: May 26, 2021: Margaret Molloy is joined by Jonnie Cahill (CMO, Heineken USA), Dean Aragon (CEO & Vice-Chairman, Shell Brands International), Meenu Bagla (CMO, Cyient), Mark Brennan (Head of Marketing, AIB), and Mette Munk (Head of Group Branding, Design & Digital Communication, Danfoss)
The panel discussion explored how to maintain consistency and authenticity, “storydoing” versus storytelling, not getting sidetracked by jargon and technology and focusing on B2H—business to human interactions. CMOs also share their commitments to taking customer experience to the next level.
How CMOs Commit with Margaret Molloy
Margaret Molloy interviews 120+ CMOs from influential brands to share real-time brand responses to COVID-19, brand-building insights, and more. Special episodes focus on Gen Z, Pride Month, Sustainability, and Racial Injustice.
Guest CMOs include: Linda Boff (CMO, GE), Stephanie Buscemi (CMO, Salesforce), Lynne Biggar (CMO, Visa), Alicia Tillman (CMO, Formerly SAP), Patrizio Spagnoletto (CMO, Hulu), Rajashree Ramakrishnan (CMO, Tata Consultancy Services), Soyoung Kang (CMO, eos), Tariq Hassan (CMO, Formerly Petco), Carla Piñeyro Sublett (SVP, Chief Marketing Officer, IBM), Frank Cooper (CMO, BlackRock), Jonnie Cahill (CMO, Heineken USA), Meenu Bagla (CMO, Cyient), Dean Aragon (CEO & Vice Chairman, Shell Brands International, Shell), Thomas Ranese (VP of Global Marketing, Uber), Rachel Tipograph (CEO & Founder, MikMak), Cynthia Kleinbaum (VP Marketing, Walmart), and more.
• Twitter: @margaretmolloy
