
Welcome to the Hotel Growth Podcast
🎙️ Hosted by Mike and Karen
In this episode, Mike and Karen tap into another powerful insight from Arunkumar Raman, the Hotel Growth Coach with 25+ years in hospitality and a mission to help hotel owners increase visibility, drive direct bookings, and automate sales.
Today’s discussion is inspired by Mistake No-38: Ignoring the Power of User-Generated Content Weakens Brand Trust, a valuable highlight from Arun’s Hotel Growth Hub Blog.
Guest photos, reviews, videos, and stories are the new currency of trust 🧡. When hotels fail to encourage or showcase this authentic content, they miss out on powerful social proof that influences decisions and builds emotional connection with potential guests.
Mike and Karen break down how to inspire more guest-created content, where to display it, and how it boosts credibility, trust, and bookings.
📸 Don’t miss this episode—learn how to turn your guests into your strongest marketing team!