In this episode, AI Experts Andrew Stevens, Olivia Storelli, and Victoria Thomson discuss the evolving role of AI in marketing, particularly for CMOs. They explore how AI is integrated into various marketing strategies, the shift from traditional methods to AI-driven approaches, and the importance of data in leveraging AI effectively. Victoria shares insights on the impact of AI on paid media, creative content, and the challenges of maintaining trust and authenticity in AI-generated content. ...
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In this episode, AI Experts Andrew Stevens, Olivia Storelli, and Victoria Thomson discuss the evolving role of AI in marketing, particularly for CMOs. They explore how AI is integrated into various marketing strategies, the shift from traditional methods to AI-driven approaches, and the importance of data in leveraging AI effectively. Victoria shares insights on the impact of AI on paid media, creative content, and the challenges of maintaining trust and authenticity in AI-generated content. ...
Hot or Hype Deep Dive: Ep 7 - AI & Ecommerce. The New Marketing Channels
Hot or Hype
28 minutes
2 months ago
Hot or Hype Deep Dive: Ep 7 - AI & Ecommerce. The New Marketing Channels
In this episode, AI Experts Andrew Stevens, Olivia Storelli, and Victoria Thomson discuss the evolving role of AI in marketing, particularly for CMOs. They explore how AI is integrated into various marketing strategies, the shift from traditional methods to AI-driven approaches, and the importance of data in leveraging AI effectively. Victoria shares insights on the impact of AI on paid media, creative content, and the challenges of maintaining trust and authenticity in AI-generated content. ...
Hot or Hype
In this episode, AI Experts Andrew Stevens, Olivia Storelli, and Victoria Thomson discuss the evolving role of AI in marketing, particularly for CMOs. They explore how AI is integrated into various marketing strategies, the shift from traditional methods to AI-driven approaches, and the importance of data in leveraging AI effectively. Victoria shares insights on the impact of AI on paid media, creative content, and the challenges of maintaining trust and authenticity in AI-generated content. ...
