Welcome back, Hot Coffee community! This week, join host Ryan Castelaz, Owner & Creative Director of discourse | a liquid workshop, for an in-depth look at one of the most accessible ways to build a solid foundation for your business from home: starting a blog! Ryan sits down with Alicia Eckstein, Founder of Nosh Fox Valley, a hyper-local food blog with over 3,000 unique visitors each month, to assemble and dissect a fail safe guide to your first six months of blogging, and beyond. Ryan and Alicia discuss the importance of consistency, finding your niche, defining and aligning to your values, and the magic that lies in truly engaging with your community.