Booking windows are shrinking and winter is coming – so how should hosts price the shoulder season?
In this episode of Host Planet Bitesize – powered by Hostfully – Siana Vesselinova from PriceLabs breaks down UK summer trends, why you shouldn’t panic-drop rates, and the pricing and occupancy signals to watch as we head into winter.
You’ll learn practical tactics to capture demand in a slower market: flexible minimum stays, dynamic minimum stay settings, workation-friendly policies, and how to use PriceLabs to set smarter rates. We also cover why knowing your financials and floor rates matters more than ever.
Plus: Host Planet Roadshow details and how to start a 30-day free trial with PriceLabs.
2:00 Summer trends in the UK
3:34 The booking window is shortening
5:03 Don’t panic and tank your rates too quickly
6:23 Pricing and occupancy trends heading into winter
7:29 Tips to capture demand in a slower market
9:39 Flexibility and minimum stays
10:57 Travel trends, including workations
12:39 How PriceLabs helps STR hosts
14:47 How PriceLabs works when setting rates
16:10 Dynamic minimum stay settings
17:28 The importance of knowing your financials
18:45 Host Planet Roadshow
19:30 30-day free trial with PriceLabs: https://hello.pricelabs.co/?utm_source=hostplanet&utm_medium=referral&utm_campaign=hostplanet&utm_term=hp
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Click here to sign up for Hostfully: https://tinyurl.com/3ay8bhtk
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Email Frank: frank@hostfully.com
Host Planet: https://www.hostplanet.club/
James Varley: https://www.linkedin.com/in/jdsvarley/
Siana Vesselinova: https://www.linkedin.com/in/sianavesselinova13/
PriceLabs: https://hello.pricelabs.co/?utm_source=hostplanet&utm_medium=referral&utm_campaign=hostplanet&utm_term=hp
Episode to check next: Master Your Minimum Stay Strategy with PriceLabs: https://www.youtube.com/watch?v=TivYkUjBrMI&t=1s
Host Planet Bitesize is presented by James Varley, a holiday let investor and property manager who is also the Founder of Host Planet. Before founding Host Planet, James spent 20 years in the media, including a decade leading corporate communications for the FIFA World Cup Qatar 2022.
Contact the show: info@hostplanet.club
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