In this Host Planet Bitesize episode, Frank Bosi from Hostfully shares essential insights on optimising your Airbnb listing to drive direct bookings and enhance the guest experience.
Discover quick wins that truly move the needle on revenue management and elevate your vacation rentals to new heights. Great photos get the click, but a fully optimised listing, smart pricing strategies, and the right tech stack convert those clicks into stays.
Key takeaways:
Nail the click-to-book journey. Photos earn attention, but headlines and first lines sell the stay. Write a clear, benefit-led title, a compelling, scannable description, and showcase high-impact amenities.
Use your tools to compound results. Optimise and actually use your tech stack – PMS, channel manager, and digital guidebooks – to automate messaging, surface amenities, and keep pricing tight.
Keep it fresh and guest-friendly. Refresh copy, photos, and availability regularly, and consider long-stay discounts to boost conversion and occupancy. Consistency wins more than one-off tweaks.
2:16 Great photos will get people to click – but your listing needs to be fully optimised
2:48 How to get your headline right
3:52 Write a compelling description
4:55 Highlight the amenities you offer
5:50 Optimise and leverage your tech stack
6:59 Consider offering discounts for longer stays
7:13 Keep your listing fresh
9:15 Work with the right tech – give Hostfully a try:
11:51 Hostfully’s PMS and digital guidebooks: https://tinyurl.com/3ay8bhtk
Book a demo with Frank: https://tinyurl.com/Hostfully-Demo
Email Frank: frank@hostfully.com
Looking for a great PMS or digital guidebook? You need Hostfully!
Check out these special offers:
Property Management Software: Get $500 off onboarding by using the code PLANET500.
Digital Guidebooks: Get 30% off for life by using the code HOSTPLANETGB.
Click here to sign up for Hostfully: https://tinyurl.com/3ay8bhtk
Host Planet: https://www.hostplanet.club/
James Varley: https://www.linkedin.com/in/jdsvarley/
Episode to check next:
Host Planet Bitesize is presented by James Varley, a holiday let investor and property manager who is also the Founder of Host Planet. Before founding Host Planet, James spent 20 years in the media, including a decade leading corporate communications for the FIFA World Cup Qatar 2022.
Contact the show: info@hostplanet.club
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