In this podcast, we talk to strategy makers to demystify the myth of strategy and at the same time show how you can win with strategic work in volatile times.
Success is no coincidence.
For a company to be successful in the market, it needs a sound strategy.
But who is able to develop strategies that can survive in the long term?
Which hurdles must be overcome and which turns and curves must be mastered? How can you cope with heights and how do you get back on track from a low?
We explain all this in our podcast "Hope is not a strategy".
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In this podcast, we talk to strategy makers to demystify the myth of strategy and at the same time show how you can win with strategic work in volatile times.
Success is no coincidence.
For a company to be successful in the market, it needs a sound strategy.
But who is able to develop strategies that can survive in the long term?
Which hurdles must be overcome and which turns and curves must be mastered? How can you cope with heights and how do you get back on track from a low?
We explain all this in our podcast "Hope is not a strategy".
#01 How Les Paul changed the world with the right strategy
HOPE IS NOT A STRATEGY
22 minutes
3 years ago
#01 How Les Paul changed the world with the right strategy
In this post, Christian and Jürgen, as music lovers, share a beautiful story of an unprecedented strategist from the music field. It is perfect for learning from the strategy history of the past and extrapolating from it to today's everyday strategic life.
On June 09, 1915, one Lester William Polsfuss saw the light of day in Waukesha in the US state of Wisconsin. He was very interested in music from an early age. Although he grew up in modest circumstances, he had the opportunity to learn instruments. He started with the harmonica, eventually adding the banjo. But he fell in love with Christian and Jürgen's favorite instrument: the guitar.
The talk is about Les Paul.
Shownotes:
Christian Underwood: https://www.linkedin.com/in/christianunderwood/
Prof. Jürgen Weigand: https://www.linkedin.com/in/j%C3%BCrgen-weigand/ und https://www.juergenweigand.com
Underwood GmbH: https://www.underwood.de
Hoffnung ist keine Strategie: http://www.hoffnungistkeinestrategie.de
Das Buch Hoffnung ist keine Strategie jetzt vorbestellen: https://www.underwood.de/buch
WHU: https://www.whu.edu/de/
Les Paul auf Spotify: https://open.spotify.com/artist/2hkZGvBotqZ7uBBUnBwmLC
The Log: https://de.wikipedia.org/wiki/The_Log
Fender: https://www.fender.com/de-DE/start
Gibson: https://www.gibson.com/en-US/
Kerstin Hochmüller: https://www.linkedin.com/in/kerstin-hochmüller-01799710b/
Podcast in german: https://www.underwood.de/podcastfolgen/27-wie-du-mit-der-richtigen-strategie-die-welt-veraendern-kannst
HOPE IS NOT A STRATEGY
In this podcast, we talk to strategy makers to demystify the myth of strategy and at the same time show how you can win with strategic work in volatile times.
Success is no coincidence.
For a company to be successful in the market, it needs a sound strategy.
But who is able to develop strategies that can survive in the long term?
Which hurdles must be overcome and which turns and curves must be mastered? How can you cope with heights and how do you get back on track from a low?
We explain all this in our podcast "Hope is not a strategy".
