119. How To Successfully Launch A Product Based Business

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Honest Business

May James

132 episodes

2 days ago

The Honest Business podcast is here to give you advanced business strategy and the inside know-how for business owners who are scaling rapidly with strong, value-driven businesses. Hosted by May James, Multiple Business Owner, Growth Strategist and Global Business Consultant. May is known for her unfiltered, honest approach to business and leadership; giving you the real 101 on a variety of high level business topics, so that you can make use of the time you invest whilst listening and see results, fast.

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119. How To Successfully Launch A Product Based Business

Honest Business

30 minutes 32 seconds

1 year ago

119. How To Successfully Launch A Product Based Business

Many entrepreneurs dream of launching a successful product-based business. But the competitive landscape can be daunting. Today, I'm here to guide you through the essential strategies needed to thrive in this dynamic environment.

In this episode I dive into effective pricing tactics, launch strategies, customer reward programmes, and the transformative power of leveraging your customers for brand development.

Join me for a wealth of valuable knowledge and practical guidance designed to equip you for entrepreneurial success.

Key points in this episode:
Selecting a niche market (00:02:05)
Building a strong brand (00:07:21)
Community building (00:09:39)
Pricing strategy and launch models (00:10:42)
Customer rewards and consumer-driven brand building (00:13:09)
Market disruption and positioning (00:17:10)
Visual Brand and Differentiation (00:20:53)
Business Value and Clarity (00:24:31)
Launch Strategy (00:25:35)
Social Media and Marketing Strategy (00:27:16)

Connect with May on...
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LinkedIn https://www.linkedin.com/in/maylaurajames/
Website https://www.mayjames.com