This is Homegrown DXB, hosted by Omar Butti, the show taking you inside the lives of the people changing yours, right here in Dubai.

Our guests today run the cleanest business there is. Rami Shaar and Jad Halaoui, the founders of Washmen, have been keeping our clothes, shoes, and accessories sparkling since 2015. The pair struck up a university friendship that turned into an ongoing business partnership, keeping 8,000 households in clean linens a month.

What was first an asset light app to connect customers to cleaners has evolved to take the washing into their own hands. After traveling the world to see the twenty top laundries, from France to South Korea, Washmen spent 18 months building a state-of-the-art facility in Jebel Ali that is revolutionizing the way we do laundry. But the launch of their facility didn’t come without its setbacks. The onset of the COVID-19 pandemic and stiff competition meant nothing came easily. But through it all the all, the Washmen were never afraid to get their hands dirty to get the job done.