When you think of catching a ride in Dubai the first name that comes to mind is Careem. Founded by Mudassir Sheikha and Magnus Olsson, what started in 2012 as a website for corporate car bookings Careem has grown into a transport juggernaut with operations in 70 cities and across 10 countries in the Middle East, Africa and South Asia.
In 2019, Careem was acquired by Uber for an eye watering $3.1 billion dollars, solidifying the success of the company but also enabling some ambitious expansion plans. Today Careem does much more than just transport. It also offers bicycle rental, food delivery, groceries, and digital wallets, all powered by the Careem “everything app”, technology that seeks to make every aspect of our lives as easy a tapping to book on of their iconic captains.