
#28 After two decades in the home care industry, Bob Roth found himself at a crossroads. Bob shares why he had to completely reimagine Cypress Home Care, from rebuilding operations post-Honor Care Network to transforming caregiver recruitment using machine learning and automation. He shares his candid take on today’s workforce challenges, the generational shifts shaping senior care, and why “home care is hard” but worth doing right. He opens up about the power of community partnerships, rewriting the narrative on aging, and the importance of self-care from his own lived experiences.
This episode is brought to you by AxisCare.
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