In this conversation, Maria Angelica shares her expertise in marketing and sales for startups. She emphasizes the importance of aligning marketing and sales efforts to achieve business goals. Maria Angelica advises startups to focus on their unique value proposition and choose the right channels to reach their target audience. She also highlights the significance of tracking metrics, such as conversion rates, to measure the effectiveness of marketing strategies. Additionally, Maria Angelica discusses the challenges of implementing marketing strategies and emphasizes the need for patience and consistency. Overall, the conversation provides practical tips and insights for startups looking to improve their marketing and sales efforts.