🌟 Episode Overview In this episode, we explore the fast-changing world of higher education marketing, diving deep into the latest trends, strategies, and tactics to connect with Gen Z and beyond. Leveraging insights from a wide range of recent sources, we uncover how demographic shifts, technological advancements, and economic uncertainties are reshaping the marketing playbook for universities and colleges. We’ll cover the power of digital and social media channels, how to craft personalized ...
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🌟 Episode Overview In this episode, we explore the fast-changing world of higher education marketing, diving deep into the latest trends, strategies, and tactics to connect with Gen Z and beyond. Leveraging insights from a wide range of recent sources, we uncover how demographic shifts, technological advancements, and economic uncertainties are reshaping the marketing playbook for universities and colleges. We’ll cover the power of digital and social media channels, how to craft personalized ...
Navigating Higher Education Marketing in the Age of AI
Higher Ed Marketing Insider
13 minutes
7 months ago
Navigating Higher Education Marketing in the Age of AI
In this episode, we explore the evolving landscape of higher education SEO and how AI is reshaping strategies for universities and colleges. The discussion covers practical approaches for improving education SEO, including creating detailed, keyword-rich content, targeting long-tail keywords, and maximizing social media platforms to drive organic search visibility. We also break down how to align with Google's EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) gu...
Higher Ed Marketing Insider
🌟 Episode Overview In this episode, we explore the fast-changing world of higher education marketing, diving deep into the latest trends, strategies, and tactics to connect with Gen Z and beyond. Leveraging insights from a wide range of recent sources, we uncover how demographic shifts, technological advancements, and economic uncertainties are reshaping the marketing playbook for universities and colleges. We’ll cover the power of digital and social media channels, how to craft personalized ...
