Developing a Proprietary Logistics System for a Consumer Brand With Jenny Fleiss

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High Bit

Initialized Capital

21 episodes

6 days ago

Welcome to High Bit, a podcast hosted by Initialized Capital managing partner Brett Gibson about the art of technical problem-solving. A high bit is the most significant part of the binary representation of a number. In programming language, it is commonly referred to as the most important thing you need to understand about a problem. We spoke with our guests about just that. In each episode, we’ll break down a gnarly engineering problem and hear how the builder’s ingenuity and inventiveness led to a successful outcome.

Entrepreneurship

Business

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All content for High Bit is the property of Initialized Capital and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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Developing a Proprietary Logistics System for a Consumer Brand With Jenny Fleiss

High Bit

20 minutes 44 seconds

1 year ago

Developing a Proprietary Logistics System for a Consumer Brand With Jenny Fleiss

In this episode of "High Bit," Initialized partner and Rent the Runway co-founder Jenny Fleiss discusses how she developed a proprietary logistics system for a consumer brand. Jenny opens up about the early challenges faced in starting Rent the Runway, the strategic decisions made in scaling a complex operation, and how she built an in-house logistics team.

CHAPTERS

00:00 Introduction

1:45 Jenny's transition to investing and current areas of investing interests at Initialized.

4:38 The initial logistics challenges at Rent the Runway.

6:36 Partnering with local dry cleaners and scaling operations.

9:01 Building a proprietary logistics system from scratch.

13:00 Key takeaways from managing and scaling a complex logistics operation.