Episode 6: America’s Enemy Images – The Socio-Cognitive Framing of National Identity and Exclusion in the Mainstream Media - Interview with Isabella Gomez O’Keefe (University of Cambridge)

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HGGS - Us and Them

HGGS

14 episodes

2 days ago

In the podcast series “Us and Them,” Heidelberg University’s Graduate School for the Humanities and Social Sciences (HGGS) explores how divisions between groups emerge and shape societies across cultural, political, and historical contexts. Drawing on their research, professors, doctoral researchers, and experts discuss how boundaries are formed, identities constructed, and power negotiated across disciplines—from history and literature to sociology, philosophy, law, economics and beyond. Tune in as they discuss how this theme resonates in diverse cultural, political, and theoretical contexts.

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Episode 6: America’s Enemy Images – The Socio-Cognitive Framing of National Identity and Exclusion in the Mainstream Media - Interview with Isabella Gomez O’Keefe (University of Cambridge)

HGGS - Us and Them

32 minutes 42 seconds

2 months ago

Episode 6: America’s Enemy Images – The Socio-Cognitive Framing of National Identity and Exclusion in the Mainstream Media - Interview with Isabella Gomez O’Keefe (University of Cambridge)

Isabella Gomez O’Keefe (University of Cambridge) in conversation with Laura Herges (HGGS)

Polarization in the United States did not start when Donald Trump was elected President for the second time in 2024 – but it might be more visible now than ever, largely due to social media: the ‘enemy within,’ the un-American enemy image, has become a common denominator for right-wing politicians and alt-right influencers on platforms like TikTok and Instagram. In this interview, Isabella Gomez O’Keefe (University of Cambridge) explains how foreigners, academia, “woke” activists and left-wing politicians are turned into enemy images in contemporary political debates and on social media. Tune in if you want to learn more about the banning of books in American schools, the difference between the United States and other countries with regards to political polarization, and the alt-right’s fear of progressive women.

Timeline

(00:00) Intro

(00:21) Introducing Isabella Gomez O’Keefe and Her Research Focus

(03:48) Research Methodology and Scope of the Study

(07:08) The Role of Religion in Political Identity

(09:00) Is There Hostility toward the Researcher?

(11:05) Influencers and the Framing of Domestic Enemies

(15:50) Political Narratives on the ‘Collaboration’ of Enemies

(17:54) Cultural Aspects of the US

(21:08) The Impact of Social Media on Political Narratives and Individual Opinions

(24:45) Are Women Becoming Enemy Images?

(28:12) Are Social Media Prohibitions Effective Policy Measures?

(30:08) Future Research Directions and Academic Aspirations

(32:11) Outro

Keywords

sociology, political discourse, enemy images, social media, research methodology, political identity, influencers, domestic enemies, academic research, feminism, progressive women, socio-cognitive framing, political narratives, political polarization, political debates, critical thinking, TikTok, Instagram, enemy within, religious influences, interview, survey, US politics, American Politics, rhetoric, echo chambers, filter bubble