Market Mastery: Choosing the Right Location with Dentagraphics

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Hey Docs!

Jill Allen

168 episodes

6 days ago

Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey.

Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation.

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Market Mastery: Choosing the Right Location with Dentagraphics

Hey Docs!

47 minutes

1 month ago

Market Mastery: Choosing the Right Location with Dentagraphics

"Identify where you don't want to go."

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Summary

In this engaging conversation, Jill chats with Kent Miller to dive into the intricacies of demographics and market analysis within the dental industry, particularly focusing on orthodontic practices. Kent shares his journey from urban planning to founding Dentagraphics, emphasizing the importance of understanding market needs, sustainability, and competition when planning for startups or acquisitions. They discuss the significance of evaluating potential locations, the role of data in decision-making, and the innovative tools offered by Dentagraphics to assist practitioners in making informed choices.

Connect With Our Guest

Dentagraphics - https://www.dentagraphics.com/

Takeaways

Kent Miller is the founder of Dentagraphics, specializing in market analysis for the dental and orthodontic industry.
Understanding the market for care is crucial for orthodontic practices.
Sustainability and alignment with personal vision are key for practice success.
Saturation in a market does not necessarily mean failure for practices.
Identifying areas to avoid is as important as finding good locations.
New construction does not guarantee growth; infrastructure matters.
The right demographics must align with the practice's target audience.
Data should inform decisions, but it is not the only factor to consider.
Dentagraphics offers innovative tools for demographic analysis and market insights.
Entrepreneurship in the dental field requires careful planning and data-driven decisions.

Chapters
00:00 Introduction to Kent Miller and Dentagraphics
03:09 Understanding Market Analysis in Orthodontics
06:00 Key Concepts for Startup and Acquisition Planning
09:01 Evaluating Potential Locations for Practices
12:06 The Role of Real Estate in Practice Success
15:03 Analyzing Competition and Market Dynamics
18:14 Metrics for Success in Orthodontic Practices
22:25 Understanding Demographics in Orthodontics
26:07 The Importance of Growth and Infrastructure
30:29 Navigating Urban vs. Suburban Practices
34:40 Data-Driven Decision Making for Practices
38:16 Innovative Tools for Demographic Analysis
43:05 Final Thoughts and Resources

Episode Credits:
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

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