Finding sustainable solutions to non-renewable consumer products from batteries to protein bars. In 1939 Popular Mechanics touted hemp as the next billion dollar market. The nature of the plant allows for hemp to be a disruptor in a multitude of industries. Carl Martel from Advanced Botanical and Biomass Research Institute joins Joy Beckerman to talk about combining modern advancements with natural law in order to meet the growing consumer needs while working synergistically with our earth. Produced by PodConX Hemp Barons - https://podconx.com/podcasts/hemp-barons Joy Beckerman - https://podconx.com/guests/joy-beckerman Hemp Ace International - http://www.hempace.com/ Carl Martel - https://podconx.com/guests/carl-martel Advanced Botanical and Biomass Research Institute - https://www.abbri.org/