Consumerism, disruptive technologies, and AI are shaping healthcare for years to come. On the Hello Healthcare podcast, we dive deep on these issues with healthcare leaders who are driving change. We hope that these stories will inspire you to create and demand a better future in healthcare.
Discussion topics include: healthcare innovation, healthcare strategy, healthcare AI, healthcare data, value-based care, healthcare tech, healthcare marketing, service-line growth, always-on marketing, healthcare CRM strategies. Visit hellohealthcare.com to learn more.
Hosted on Acast. See acast.com/privacy for more information.
Consumerism, disruptive technologies, and AI are shaping healthcare for years to come. On the Hello Healthcare podcast, we dive deep on these issues with healthcare leaders who are driving change. We hope that these stories will inspire you to create and demand a better future in healthcare.
Discussion topics include: healthcare innovation, healthcare strategy, healthcare AI, healthcare data, value-based care, healthcare tech, healthcare marketing, service-line growth, always-on marketing, healthcare CRM strategies. Visit hellohealthcare.com to learn more.
Hosted on Acast. See acast.com/privacy for more information.

How has the role of data transformed health plan communications and interactions with today's consumers? With the dynamics and complexity of the healthcare landscape, health plans are increasingly seeking and leveraging first and third party data to drive member experiences that are relevant and meaningful.
Dr. Aaron Novotny, Director of Healthcare Economics at Arkansas Blue Cross Blue Shield, discusses how the rise and adoption of data is transforming how health plans are engaging with their members and the new challenges it brings.
Hosted on Acast. See acast.com/privacy for more information.