Putting leading researchers, designers, thinkers and business leaders behind the mic to talk all things Health Gamification - with co-hosts Ben Wilkins and Pete Baikins
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Putting leading researchers, designers, thinkers and business leaders behind the mic to talk all things Health Gamification - with co-hosts Ben Wilkins and Pete Baikins
S2E10: Geoffrey Kretz ＜＞ Supporting 3 MILLION people to stop smoking with gamification
Health Points : Health Gamification
36 minutes 27 seconds
2 years ago
S2E10: Geoffrey Kretz ＜＞ Supporting 3 MILLION people to stop smoking with gamification
We’re at episode 10, and joining us is Geoffrey Kretz, co-founder and CEO of the Kwit app, a digital pocket coach based on cognitive Behaviour therapy to support people quit smoking for good, supporting more than 3 million people to date.
He’s an entrepreneur, user experience guru, and development expert who’s previously worked for banks, biotech companies, and everything in between
In this episode, we explore:
How lived experience and a personal motivation to stop smoking led to developing a highly successful gamified health app
The steps to the prescription of medical technology
And yet, the challenges of regulatory approval and future feature development within digital gamified health products
Health Points : Health Gamification
Putting leading researchers, designers, thinkers and business leaders behind the mic to talk all things Health Gamification - with co-hosts Ben Wilkins and Pete Baikins
