It seems like a dream job, travel the world getting paid to drink and judge beer. It's every craft beer lovers dream. If only being it were that easy. Jasper Akerboom is the owner of Jasper's Yeast and has been a beer judge for years. Jasper breaks down what is needed to be a beer judge, what it's like at beer events, and how to judge a beer. He also shares some fun stories from his beer judging journey. Then, Jasper, Roche, and Lashelle sample some beers and try to find the difference betwee...
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It seems like a dream job, travel the world getting paid to drink and judge beer. It's every craft beer lovers dream. If only being it were that easy. Jasper Akerboom is the owner of Jasper's Yeast and has been a beer judge for years. Jasper breaks down what is needed to be a beer judge, what it's like at beer events, and how to judge a beer. He also shares some fun stories from his beer judging journey. Then, Jasper, Roche, and Lashelle sample some beers and try to find the difference betwee...
The Art Of The Beer Label w/Rockets Are Red's Jeffrey Everett
Head Retention
1 hour 7 minutes
1 year ago
The Art Of The Beer Label w/Rockets Are Red's Jeffrey Everett
Are beer labels more important than the beer itself? Maybe?For many, the beer label is the introduction to the beer or even the brewery. So nailing the label is vital. Designer Jeffrey Everett of Rockets Are Red joins Roche and Lashelle to give insight on how much thought should go into making labels for beer, what the beer label design process entails, the difference between "art" and "branding," and so much more.Jeff also shares stories from his career as a designer who has worked with ever...
Head Retention
It seems like a dream job, travel the world getting paid to drink and judge beer. It's every craft beer lovers dream. If only being it were that easy. Jasper Akerboom is the owner of Jasper's Yeast and has been a beer judge for years. Jasper breaks down what is needed to be a beer judge, what it's like at beer events, and how to judge a beer. He also shares some fun stories from his beer judging journey. Then, Jasper, Roche, and Lashelle sample some beers and try to find the difference betwee...
