Thanks to Pentax Australia and CR Kennedy, I interviewed Tomoki Tanaka (General Manager) and Genichiro Takaoka (Business Management) from Pentax Japan, for my YouTube channel Pushing Film. I've made the audio available here for availability through podcast platforms.

Full video on Youtube - https://youtu.be/uy45cweSGZg Pentax Film Project - https://www.instagram.com/pentax.film.photography/ Ricoh Imaging - https://www.ricoh-imaging.co.jp https://www.instagram.com/pentax.jp/ CR Kennedy - https://crkphotoimaging.com.au/ Pentax Australia - https://pentax.com.au/ https://www.instagram.com/pentaxaustralia/ Hosted by XYZ Photo Gallery - https://www.photo-gallery.xyz/ https://www.instagram.com/xyzphotogallery/ Videography and Audio recording by Nick Chen https://nickchenstudio.com/ ►SOCIAL 💬 Join the Pushing Film Discord Server - https://discord.gg/N2TmF6fjnj 📷 Pushing Film on Instagram, Threads - https://www.instagram.com/pushingfilm 📷 Hashem on Instagram - https://www.instagram.com/hashemmcadam/ CHAPTER MARKERS 00:00 - Intro 00:52 - The unique approach of Pentax 01:27 - Mirrorless cameras? 02:51 - Changes in the 21st century 05:05 - Most immediate goals 05:57 - Supporting individuality 06:57 - The influence of smartphones 09:00 - New medium format cameras? 09:50 - The Pentax Film Project 11:24 - Reception in Japan 12:00 - Did you foresee the popularity? 12:16 - Next challenges 13:11 - R&D for next film camera? 14:52 - Youth embracing film 15:59 - Imperfection of film 17:08 - Rising cost of film 18:23 - Any details on the next camera? 19:16 - Pentax 17 stock & manufacturing 19:54 - How important is film to Pentax? 20:29 - Passing on the torch 21:53 - Outro