Ep. 4 – How UX Researchers Shape the Future of Play with Nik Blach, Rob Aseron & Vivek Bhaskaran

https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/20/c9/ab/20c9abf4-9fe8-354e-126e-c61805de9043/mza_15543155403558459879.jpg/600x600bb.jpg

Happy Market Research Podcast

Dan Fleetwood

304 episodes

2 days ago

Your favorite podcast for insights, trends, and expert perspectives, all delivered in a simple and engaging format.

All content for Happy Market Research Podcast is the property of Dan Fleetwood and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Your favorite podcast for insights, trends, and expert perspectives, all delivered in a simple and engaging format.

Ep. 4 – How UX Researchers Shape the Future of Play with Nik Blach, Rob Aseron & Vivek Bhaskaran

Happy Market Research Podcast

50 minutes 19 seconds

5 months ago

Ep. 4 – How UX Researchers Shape the Future of Play with Nik Blach, Rob Aseron & Vivek Bhaskaran

In this episode of the Happy Market Research Podcast, Dan Fleetwood talks with Vivek Bhaskaran (QuestionPro), Nik Blach (ex-Epic Games), and Rob Aseron (ex-Zynga) about the power of UX research in gaming. They explore how player insights drive innovation, scale across massive audiences, and shape game strategy through surveys, behavioral data, and competitive analysis.