Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads channel development at CHS Inc.
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Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads channel development at CHS Inc.
178: Too much content, UGC vs influencers, Twitter boots Arik!
Hanson & Hunt
36 minutes
2 years ago
178: Too much content, UGC vs influencers, Twitter boots Arik!
We discuss a great report from Reuters on how people are getting and interacting with news from social media. We also chat about a growing call for organizations to produce and post less content. Plus, the rise of the bored work colleague, Arik shares his story of getting suspended by Twitter, and more!
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EPISODE SUMMARY
The 2023 State of Social Media
Reuters examines social media news habits
Spotlight: Saucony sponsors nurses
How much content is too much?
UGC vs. influencers
Closing: The "jobless employed"
Closing: Twitter suspended Arik!
ARTICLES AND LINKS
The 2023 State of Social Media: AI & data take center stage
New report looks at social media posting and news consumption trends in 2023
Why Saucony is sponsoring healthcare workers
How much content is too much? Agencies are starting to ask that question
New report suggests that consumers are far more swayed by UGC than influencers
How some people get away with doing nothing at work
Arik was booted from Twitter!
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Hanson & Hunt
Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads channel development at CHS Inc.