We break down a high-profile industry report making bold claims about the effectiveness of virtual musculoskeletal (MSK) care. Is the science solid—or is it strategic marketing masked as research?Joining host Derek Clewley are two powerhouse PTs and researchers who aren't afraid to challenge the narrative: Dr. Megan Donaldson and Dr. Jake Magel. Together, they peel back the layers of bias, examine the limitations of observational studies, and explain why clinicians and patients should be cautious about AI- and app-based MSK care models.