Max Simonovsky is the founder and CEO of Soapy Care Ltd., a company that manufactures and sells the world's smartest handwashing stations, which help prevent the spread of infection using smart tech powered by computer vision, artificial intelligence, and cloud analytics.

A Russian immigrant to Israel, Max aims to convert hand hygiene into data science, creating more than 100 data points from each hand hygiene cycle. By utilizing advanced automated analytical algorithms to validate that hand hygiene quality meets all regulatory requirements, Soapy enables its customers to make decisions supported by real-time data and insights.  

Soapy is a healthcare technology company committed to making the world a safer place, one handwashing at a time.