🌎 Disclaimer: This episode contains discussion of suicide and related topics, which may be distressing to some viewers. View discretion is advised.
John Franklin (https://www.instagram.com/johnisbuilding/) talks with Anthony Amen (https://www.instagram.com/anthonyamenfitness/) of Redefine Fitness. Anthony opens up about overcoming setbacks after COVID, the highs and lows of gym ownership, and what it takes to run a 7-figure business with a $90K-per month location.
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📱 Socials:
Redefine Fitness - https://www.instagram.com/redefinefitnessli/
Redefine Fitness (website) - https://redefine-fitness.com/
🔥 Show Notes:
(00:00) Introducing Anthony
(1:11) Anthony's background and personal struggles
(4:27) Transition to gym ownership
(7:32) What is Redefine Fitness?
(9:28) Run a successful gym with Kilo (visit https://usekilo.com/)
(10:00) Challenges, successes, and building a strong team
(23:07) Expansion and growth
(28:54) Choosing the right location
(33:43) Raising rates
(35:55) Managing churnÂ
(38:11) Marketing strategies
(43:48) Advice for gym owners
(51:05) Future aspirations and where to find Anthony