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gtmPRO
Gary, Andy & Tiana
56 episodes
8 months ago
This episode highlights the evolution of customer success, advocating for a shift from process-driven strategies to genuinely solving customer problems. By implementing an understanding of ideal customer profiles and leveraging AI and analytical tools, companies can profoundly improve their customer success efforts. • Redefining customer success to focus on client outcomes rather than metrics • The importance of an Ideal Customer Profile for targeted support • Empathetic co...
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Marketing
Business,
Management
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All content for gtmPRO is the property of Gary, Andy & Tiana and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This episode highlights the evolution of customer success, advocating for a shift from process-driven strategies to genuinely solving customer problems. By implementing an understanding of ideal customer profiles and leveraging AI and analytical tools, companies can profoundly improve their customer success efforts. • Redefining customer success to focus on client outcomes rather than metrics • The importance of an Ideal Customer Profile for targeted support • Empathetic co...
Show more...
Marketing
Business,
Management
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#43: Enhancing GTM Efficiency With Buyer Zones
gtmPRO
35 minutes
1 year ago
#43: Enhancing GTM Efficiency With Buyer Zones
Ready to transform your Go-To-Market strategy and drive sustainable growth? We discuss actionable insights for boosting GTM efficiency and securing customer retention for B2B software and service companies under $50 million in revenue. We'll break down David Spitz's critical observations on the decline in sales and marketing productivity and provide you with incremental steps to enhance your buyer's journey. You'll learn the significance of clearly articulating your value and of starting smal...
gtmPRO
This episode highlights the evolution of customer success, advocating for a shift from process-driven strategies to genuinely solving customer problems. By implementing an understanding of ideal customer profiles and leveraging AI and analytical tools, companies can profoundly improve their customer success efforts. • Redefining customer success to focus on client outcomes rather than metrics • The importance of an Ideal Customer Profile for targeted support • Empathetic co...