The pace of change has never been faster and yet it will never be this slow again. For the tech world, the rules for product and market success are continuously being disrupted. It is hard for product managers and product marketers to see clearly the radical changes that will impact product and market direction. Mike Smart of Egress Solutions sits with product marketing and product management leaders of the software and technology sector to explore trends that will impact their product and go-to-market decisions. Tune in for your fill of business, tech, and industry insights from thought leaders who change the game.
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The pace of change has never been faster and yet it will never be this slow again. For the tech world, the rules for product and market success are continuously being disrupted. It is hard for product managers and product marketers to see clearly the radical changes that will impact product and market direction. Mike Smart of Egress Solutions sits with product marketing and product management leaders of the software and technology sector to explore trends that will impact their product and go-to-market decisions. Tune in for your fill of business, tech, and industry insights from thought leaders who change the game.
GTM Disrupted host Mike Smart meets with Laura Marino, CPO, C-suite Advisor, Board Member, and Lecturer to discuss the urgency to adjust product strategies during uncertain business conditions.
Laura provides insights based on a solid foundation in product leadership as well as B2B enterprise software.
She gives us a few invaluable best practices to improve alignment with C-Suite partners on product strategy, especially during a challenging business climate.
Today, product leaders must strike a balance between some of our long-term initiatives and working with sales to make this year’s numbers.
Key learnings from this podcast include:
Impact of Market Dynamics on Prioritization
Sales-Led GTM (Go-to-Market) Strategies
Transparency in Product Roadmaps
Laura’s Bio:
Laura is a Chief Product Officer, Board Member, Advisor to CEOs, and Lecturer. She has over 25 years of experience leading product teams in large and small B2B and B2B2C companies, including Nuance, Microsoft, Intapp, Lever, and more recently TrueML, a fintech company using AI to reinvent debt resolution. She was named a Top 25 Fintech Product Executive by the Financial Technology Report and a Top 25 Product Led Growth Influencer by the Product Led Alliance.
Laura is passionate about teaching and promoting diversity. As a guest lecturer at Stanford University and at Los Andes University in Colombia, she shares her expertise in product management with the next generation of leaders. As a board member of the non-profit Leading Women in Technology, she promotes women's leadership. And as one of the few female Latin American technology executives in Silicon Valley, she strives to serve as a role model for the Latinx community.
To Learn more about Laura to go - https://www.linkedin.com/in/lamarino/
GTM Disrupted with Mike Smart
The pace of change has never been faster and yet it will never be this slow again. For the tech world, the rules for product and market success are continuously being disrupted. It is hard for product managers and product marketers to see clearly the radical changes that will impact product and market direction. Mike Smart of Egress Solutions sits with product marketing and product management leaders of the software and technology sector to explore trends that will impact their product and go-to-market decisions. Tune in for your fill of business, tech, and industry insights from thought leaders who change the game.