Welcome to the Growth Through Experience AI Conversations—a unique companion to Thomas Ruck's book "Growth Through Experience: Why Three Forces Beat a Thousand Touchpoints" on creating unshakeable customer preferences. This entirely AI-created series brings the book's 26 thought starters to life through engaging discussions, offering fresh insights into how Big Idea, Proposition Experience, and Communication Experience together create sustainable growth. Because in today's market, the best experience wins.
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Welcome to the Growth Through Experience AI Conversations—a unique companion to Thomas Ruck's book "Growth Through Experience: Why Three Forces Beat a Thousand Touchpoints" on creating unshakeable customer preferences. This entirely AI-created series brings the book's 26 thought starters to life through engaging discussions, offering fresh insights into how Big Idea, Proposition Experience, and Communication Experience together create sustainable growth. Because in today's market, the best experience wins.
08 | Human Experience: The Customer Is Dead, Long Live the Human
Growth Through Experience
8 minutes 29 seconds
11 months ago
08 | Human Experience: The Customer Is Dead, Long Live the Human
Why Customer-Centricity Might Be Leading You Down the Wrong Path
Growth Through Experience
Welcome to the Growth Through Experience AI Conversations—a unique companion to Thomas Ruck's book "Growth Through Experience: Why Three Forces Beat a Thousand Touchpoints" on creating unshakeable customer preferences. This entirely AI-created series brings the book's 26 thought starters to life through engaging discussions, offering fresh insights into how Big Idea, Proposition Experience, and Communication Experience together create sustainable growth. Because in today's market, the best experience wins.
