#44 - Morgan J. Ingram: Connection over Content - The New Era of LinkedIn Selling

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growth path

Andy Culligan

47 episodes

16 hours ago

Where Extraordinary Journeys Fuel Extraordinary Growth

Marketing

Business

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Where Extraordinary Journeys Fuel Extraordinary Growth

Marketing

Business

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#44 - Morgan J. Ingram: Connection over Content - The New Era of LinkedIn Selling

growth path

24 minutes 40 seconds

2 months ago

#44 - Morgan J. Ingram: Connection over Content - The New Era of LinkedIn Selling

#MorganJIngram #GrowthPathPodcast #LinkedInSales #SocialSelling #purplepathMorgan J Ingram is the founder and CEO of AMP Social, where he helps B2B sales teams turn LinkedIn into a top pipeline and revenue channel through his 5C Social Selling System. He came onto growth path to chat about building authentic human connection in an AI-driven world and turning LinkedIn into a true revenue channel.➡️ Key topics- How to be more human in an AI driven world- Driving pipeline through LinkedIn, sales coaching, and sales acceleration programs- Journey from full-time content creator to production, to education and elevating people to becoming more human- Case study of ‘the journey’ - Lamborghini beginning as an Italian tractor company. - Only thing that will prevent you from succeeding is quitting- Recent changes in LinkedIn- Dealing with frustration - what is working and what can be done better?- Less interest in people wanting to be educated, more responsive to who you are authentically- More strategy is needed now for how content is posted on LinkedIn-LinkedIn catering towards Gen Z more - is it a good move?- How to be more innovative in the way you do outbound- Brands that has impressed him in the B2B space- Any additional platform to get into i.e. Substack, X, etc- From URL to IRL - creating a depth of relationship and connectionWhere to find Morgan:Youtube: @morganjingram https://www.linkedin.com/in/morganjingramamp/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► https://www.purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union