What if the secret to startup success isn’t ruthless ambition, but empathetic leadership? Jorge Soto, Co-Founder of AssetMule, shares how prioritizing people over profits is transforming his business and culture. For Jorge, building a workplace where kindness and respect are essential values. He believes that the culture you establish from day one will shape your company's future, so it’s crucial to remain committed to these principles as you grow. In this episode, Jorge shares his approach t...
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What if the secret to startup success isn’t ruthless ambition, but empathetic leadership? Jorge Soto, Co-Founder of AssetMule, shares how prioritizing people over profits is transforming his business and culture. For Jorge, building a workplace where kindness and respect are essential values. He believes that the culture you establish from day one will shape your company's future, so it’s crucial to remain committed to these principles as you grow. In this episode, Jorge shares his approach t...
Crushing Event Marketing: Tips, Tricks, and Tech with Melanie Reid
Growth Marketing Camp
40 minutes
2 years ago
Crushing Event Marketing: Tips, Tricks, and Tech with Melanie Reid
Our newest guest Melanie Reid is crushing it as Riskified’s Event Marketing Manager. In this episode of Growth Marketing Camp, we discuss:🎉 The importance of building networking schedules and custom excursions for attendees🎉 Top tips to maximize ROI and enhance the post-event experience, particularly when it comes to nurturing leads🎉 How to get into event planning and advice for tech newcomers pursuing event planning in SaaS🎉 The balance between being a new employee in learning mode and shift...
Growth Marketing Camp
What if the secret to startup success isn’t ruthless ambition, but empathetic leadership? Jorge Soto, Co-Founder of AssetMule, shares how prioritizing people over profits is transforming his business and culture. For Jorge, building a workplace where kindness and respect are essential values. He believes that the culture you establish from day one will shape your company's future, so it’s crucial to remain committed to these principles as you grow. In this episode, Jorge shares his approach t...