Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
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Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
Will We Be Able To Track Marketing Results With All The New Changes?
Growth Hack
22 minutes 22 seconds
3 years ago
Will We Be Able To Track Marketing Results With All The New Changes?
The Privacy Movement has changed marketing forever. Our ability to track results continues to dwindle.
These technologies aim to protect people's privacy online. From iOS 14 to Google’s new Privacy Sandbox what has led us down this path?
It’s always one of those stories that one person ruined it for all of us. Well today on Growth Hack we bring on Simon Poulton to talk to us about the past and what the future holds for tracking marketing results.
Simon is the Vice President of Digital Intelligence at Wpromote. He oversees the Analytics Development, Data Analysis & Analytics Solution teams. He sets the vision for the future of digital measurement and actively engages with business leaders to democratize digital marketing analytics allowing organizations to make confident data-backed decisions.
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Growth Hack
Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
