Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
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Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
We all want people to listen to our podcast. We work so hard on them and dedicate a ton of time getting them right. The reality is most people only tune in for a few minutes. So what’s the deal? Is our content not good enough? Why do people listen to Joe Rogan’s podcast for over two hours?
Well on today’s episode of Growth Hack we bring on Martha Little to teach us how to make a podcast that people actually want to listen to all the way through!
Martha is the Senior Director for Audible. She has won multiple Peabody’s, Gracie’s and Edward R. Murrow awards for her excellence in audio production and storytelling.
She developed her audio skills over a twenty-five-year career as an executive producer at major public radio networks: NPR, APM, PRI and News Director at WBUR.
For the past five years at Audible, Martha has overseen a team of top-level producers who are creating shows with talent ranging from Martin Sheen to Deepak Chopra to Elizabeth Banks.
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Growth Hack
Growth Hack was created to help you spend less ad budget and return more revenue. We show the realities of marketing online and how quickly you can turn around a poor performing campaign. The purpose isn’t to scare you away from digital marketing but to show you how to implement simple tactics to get your maximum return. These won't be boring explanations, they're real stories of where campaigns have either failed or succeeded and we explain to you why. The show is hosted by Julian Espinosa from Papi Digital, the podcast features interviews from industry experts as well as solo episodes where Julian diagnoses each step in digital marketing.
