
Meet Alicia Cressall, a Senior Growth Designer and Mentor at DesignLab. She joins us in The Growth Designer's Career Playbook to discuss her journey as a growth-first hire and how a designer can get started with product-led growth. ----
Here are a few highlights & areas we discussed.
— Discovering & defining growth design as a first-hire
— Building Trust & experimentation culture.
— Lessons learnt as a growth designer
— Getting comfortable with failure & experimentation.
— PLG is putting data-driven design into practice
— PLG thrives in a cross-collaborative working environment.
— Common challenges designers face when designing for PLG.
—— Resources: - Growth Design School Spring Cohort, use GROWTHDESIGNPOD10 to get 10% off - https://www.growthdesigners.co/school
- Mobbin, get 20% off here - bit.ly/49dX8H6 —— ——
Where to find Alicia
Twitter: https://twitter.com/aliciacressall
—— Where to find the Growth Design Podcast and co-hosts: - LinkedIn - https://www.linkedin.com/company/growth-design-podcast/ - Website - https://growthdesigncast.substack.com/ - Instagram - https://instagram.com/growthdesignpod - Emmanuel’s LinkedIn - https://www.linkedin.com/in/omoleemmanuel/ - IniOluwa’s LinkedIn - https://www.linkedin.com/in/inioluwa-abiodun/ —— Production by Damilola Ilesanmi - https://damilolailesanmi.com/