A podcast for leaders who want to bring sustainable, predictable growth to their businesses.
Join host Matt Widdoes for engaging conversations with world-class growth experts across product, marketing, finance, and operations.
Visit MAVAN.com for more growth insights, case studies, and industry news.
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A podcast for leaders who want to bring sustainable, predictable growth to their businesses.
Join host Matt Widdoes for engaging conversations with world-class growth experts across product, marketing, finance, and operations.
Visit MAVAN.com for more growth insights, case studies, and industry news.
Add a little gaming to your growth machine | Dan Barnes, Mobile gaming expert | Episode 30
Growth @ Scale
1 hour 10 minutes 5 seconds
1 year ago
Add a little gaming to your growth machine | Dan Barnes, Mobile gaming expert | Episode 30
Dan is an accomplished executive in the mobile gaming industry, with over a decade of experience at companies such as N3TWORK, NaturalMotion, Zynga and Machine Zone. Throughout his career, he’s consistently driven revenue growth, developed innovative technology platforms, generating over $1B in enterprise value.
Over the course of the last decade, he’s deployed over $1B in user acquisition, worked with world-class IP, and raised several rounds of VC financing.
Matt and Dan discuss:
Company culture as a critical component to a business's success
How live operations enhance player retention in gaming
Gamification principles that can be applied to non-gaming industries to drive performance
The limits of automation and generative tools in find new creative concepts
Chapters
(0:00) Cultivating Company Culture and Gamification in Mobile Gaming
(3:47) Optimizing Team Performance Through Strategic Prioritization and Data-Driven Insights
(7:45) Intrinsic Motivation and Psychological Safety in High Performing Teams
(10:10) Fostering Psychological Safety and Embracing Constructive Conflict
(15:13) Valuing Lifelong Learning in Potential Employees
(17:57) Optimizing Team Dynamics and Culture in Organizations
(21:42) Evolving Company Culture and the Impact of Live Operations in Gaming
(25:10) The Evolution of Free-to-Play Mobile Gaming
(28:00) Gacha Gaming Mechanics and Their Cultural Impact
(29:04) Harnessing Game Dynamics to Drive Engagement and Sales
(31:58) Gamification Strategies in Live Operations and User Engagement
(37:25) Designing Game Systems for Diverse Player Archetypes
(39:19) Tailoring SaaS Products to Diverse Customer Profiles
(43:29) Evolution of Creative Production and Automation in Gaming
(46:59) Combatting Ad Fatigue in High-Scale Marketing Campaigns
(51:20) Aligning Marketing, Product, and Sales Strategies for Success
(53:47) Cultivating Company Culture to Minimize Friction and Empower Execution
(58:07) Innovative Decentralized Technology Development in Gaming
(1:00:35) The Evolution and Future of Game Distribution
(1:03:30) Revolutionizing Interactive Gaming with AI and Real-World Elements
(1:04:28) Redefining Interactive Gaming for the Next Generation
(1:07:51) Discussing the Cult Classic 'Brain Scan'
(1:09:00) Gaming and Performance: Promises and Expectations
Link to Transcript
Growth @ Scale
A podcast for leaders who want to bring sustainable, predictable growth to their businesses.
Join host Matt Widdoes for engaging conversations with world-class growth experts across product, marketing, finance, and operations.
Visit MAVAN.com for more growth insights, case studies, and industry news.
