In this episode, David O'Meara sits down with Julian Hughes, Managing Director of Hughes Farming, to explore his journey from a small 3.5-acre farm to managing over 1,000 acres. Julian shares insights into treating farming as a business, embracing sustainability, and leveraging innovative technology like robotic weeding. Tune in to hear about the challenges of food inflation, the state of Irish agriculture, and the importance of consumer choices in supporting local produce.