In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
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In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
37 - Branding Beyond Borders and Unlocking Personal Growth, Creativity, and Vulnerability - with Lulu Raghavan
Groundbreakin
43 minutes
2 years ago
37 - Branding Beyond Borders and Unlocking Personal Growth, Creativity, and Vulnerability - with Lulu Raghavan
Ever wondered how to unleash your untapped potential and create a powerful personal brand? We sat down with Lulu Raghavan, the incredible Managing Director at Landor & Fitch India, to get her invaluable insights on personal growth, creativity, and vulnerability. Lulu's journey is a testament to the transformative power of embracing vulnerability and forming authentic connections, and in this episode, she shares her story and gives practical tips and strategies to stay creative. Discover ...
Groundbreakin
In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
