In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
All content for Groundbreakin is the property of Dipaq and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
20 - The Art of Creative Leadership - with Carla Traini
Groundbreakin
1 hour 5 minutes
2 years ago
20 - The Art of Creative Leadership - with Carla Traini
For this episode of #GBINSTREAM, We have Carla Traini who is a design director at Frog based in Amsterdam, Netherlands. She has worked with luxury brands such as Ferrari, Louis Vuitton, and Chanel, as well as consumer brands such as Nespresso and Phillip Morris. She is a champion creative who is always creating a sustainable system around her by establishing the right culture in which creativity and innovation can thrive. She is a person who always maintains a positive attitude and stri...
Groundbreakin
In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
