Send us a text What if booking a ride could be as simple—and transparent—as booking a flight? That question inspired Obi, the world’s first true rideshare aggregator, and the focus of this episode of the Ground Transportation Podcast. Host Ken Lucci sits down with Ashwini Anburajan, CEO of Obi, to explore how the company became known as “the Kayak of Rideshare.” Ashwini shares her journey from NBC political reporter to BuzzFeed data strategist to tech CEO, and how her obsession with consume...
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Send us a text What if booking a ride could be as simple—and transparent—as booking a flight? That question inspired Obi, the world’s first true rideshare aggregator, and the focus of this episode of the Ground Transportation Podcast. Host Ken Lucci sits down with Ashwini Anburajan, CEO of Obi, to explore how the company became known as “the Kayak of Rideshare.” Ashwini shares her journey from NBC political reporter to BuzzFeed data strategist to tech CEO, and how her obsession with consume...
Selling Value: Understanding Client Needs and Commanding Premium Prices, with Julie Thomas
Ground Transportation Podcast
1 hour 7 minutes
4 months ago
Selling Value: Understanding Client Needs and Commanding Premium Prices, with Julie Thomas
Send us a text In this episode of the Ground Transportation Podcast, host Ken Lucci from Driving Transactions sits down with sales industry icon Julie Thomas, author of 'The Power of Value Selling: The Gold Standard for Driving Revenue and Creating Customers for Life.' Explore the principles of value selling and learn how to differentiate your services by focusing on the unique needs of your customers rather than just price. Julie shares her extensive experience and provides actionable...
Ground Transportation Podcast
Send us a text What if booking a ride could be as simple—and transparent—as booking a flight? That question inspired Obi, the world’s first true rideshare aggregator, and the focus of this episode of the Ground Transportation Podcast. Host Ken Lucci sits down with Ashwini Anburajan, CEO of Obi, to explore how the company became known as “the Kayak of Rideshare.” Ashwini shares her journey from NBC political reporter to BuzzFeed data strategist to tech CEO, and how her obsession with consume...
