In this debut episode of season two of GreenShift, the Climate Podcast, host Darin Graham explores a major milestone in sustainable travel: the launch of Travalyst’s new data hub. Founded by Prince Harry, Travalyst is a nonprofit coalition of leading travel and tech companies, including Booking.com, Expedia, Skyscanner, and Google. COO Julie Cheatham joins the conversation to explain how the hub centralizes fragmented sustainability data—from carbon footprints and renewable energy use to certifications—so travelers can make informed, greener choices. The discussion covers the importance of small business participation, data compliance, certification credibility, and the long-term vision of a global platform where every aspect of a trip’s social, environmental, and biodiversity impact can be seen before booking. This episode unpacks how better data transparency could reshape the travel industry and empower both businesses and travelers to drive meaningful climate action. --- You can follow all of Skift's climate coverage on our ⁠Climate Hub⁠. Note: Skift’s in-depth reporting on climate issues is made possible through the financial support of Intrepid Travel. This backing allows Skift to bring you high-quality journalism on one of the most important topics facing our planet today. Intrepid is not involved in any decisions made by Skift’s editorial team. Connect with Skift LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/company/skift/⁠⁠⁠⁠⁠ WhatsApp: ⁠⁠⁠⁠⁠https://whatsapp.com/channel/⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠https://facebook.com/skiftnews⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/skiftnews/⁠⁠⁠⁠⁠ Threads: ⁠⁠⁠⁠⁠https://www.threads.net/@skiftnews⁠⁠⁠⁠⁠ Bluesky: ⁠⁠⁠⁠⁠https://bsky.app/profile/skiftnews.bsky.social⁠⁠⁠⁠⁠ X: ⁠⁠⁠⁠⁠https://twitter.com/skift⁠⁠⁠⁠⁠ Subscribe to ⁠⁠⁠⁠⁠@SkiftNews⁠⁠⁠⁠⁠ and never miss an update from the travel industry.