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We cover all topics related to the entrepreneurial journey from ideation to execution to optimization and to reaping the rewards of a well-run business
Protecting Family Finances: Carefull’s Max Goldman
Great Entrepreneurs with RJ Lumba
21 minutes
2 months ago
Protecting Family Finances: Carefull’s Max Goldman
This episode is brought to you by The Financial Technology Report, a leading information source on financial technology companies and solutions.
Today, we speak with Max Goldman, Co-Founder and CEO of Carefull, an AI-powered financial safety platform helping families protect aging loved ones from fraud, scams, and money mistakes.
Max is a seasoned product leader with a track record in building and scaling B2B2C platforms across fintech, SaaS, and consumer tech. He focuses on solving real-world problems through design, data, and cross-functional collaboration.
Since 2020, Carefull has grown quickly with a B2B2C model that helps financial institutions protect older adults and build trust across generations. A new partnership with the Alzheimer’s Association strengthens its focus on financial caregiving.
Max supports Alzheimer's Association. To learn more about this organization click here.
I am your host RJ Lumba. We hope you enjoy the show. If you like the episode click to follow.
Great Entrepreneurs with RJ Lumba
We cover all topics related to the entrepreneurial journey from ideation to execution to optimization and to reaping the rewards of a well-run business