This episode is brought to you by The Software Report, a leading information source on software companies and solutions. Today, we speak with Anis Bennaceur, Co-Founder and CEO of Attention, an AI-native sales platform that turns conversations into insights and automates CRM updates, follow-ups, and real-time coaching. Anis is a self-taught coder and product builder with experience leading growth at Tinder and running lean sales teams. He focuses on automation, data, and scalable tools that solve real-world problems for revenue organizations. Since its launch, Attention has scaled rapidly, approaching eight figures in annual revenue. The platform helps sales teams automate workflows and capture insights, with clients like Scale AI and BambooHR across tech and insurance sectors. I am your host RJ Lumba. We hope you enjoy the show. If you like the episode click to follow.