Rachel Tsang and Ross Ferguson share how the GOV.UK roadmap contributes to GDS’s mission of building a simple, joined-up and personalised experience of government. The transcript for the episode follows: -------------   Vanessa Schneider: Hello and welcome to the Government Digital Service podcast. My name is Vanessa Schneider and I am Senior Channels and Community Manager at GDS. For those of you who tuned into last month’s episode, you’ll know that GDS has launched its new strategy centring around 5 core key missions:   GOV.UK as the single and trusted online destination for government information and services;   Joined-up services that solve whole problems and span multiple departments;   A simple digital identity solution that works for everyone;   Common tools and expert services;   and Joined-up data across departments.   Today I am joined by Rachel Tsang and Ross Ferguson from the leadership team of the GOV.UK programme to hear more about how their roadmap objectives are contributing to making GDS’s mission - of building a simple, joined-up and personalised experience of government for everyone - a reality.   Ross, could you please introduce yourself?   Ross Ferguson: OK, thank you. So I'm Ross Ferguson and the Deputy Director for Portfolio Delivery within GOV.UK. And this is actually my second tour with GOV.UK. I started as an Associate Product Manager when GDS was first set up. GOV.UK was the first product that I worked on and I later worked as the Head of Product Management for GDS. And then after a little overseas tour, I was very pleased to return to GOV.UK in January and, yeah, very excited to be back and to be working with Rachel.   Vanessa Schneider: It's good to have you Ross. Thank you. Yes, Rachel, would you mind introducing yourself to the listeners, please?   Rachel Tsang: Of course. So my name is Rachel Tsang and I am Deputy Director for Governance and Assurance on GOV.UK. Like Ross, I am, I sort of boomeranged back to-to GOV.UK. So I was, I did a previous role and then stepped away to do something else. And I'm really, really thrilled. I think that's a, it's not a necessary condition to working on GOV.UK that you come back. I think it is testament to like just how much people enjoy working, working on GOV.UK. Before that, I so, I joined government as a Social Researcher and did a range of roles in different government departments and yeah, have settled here in GDS.   Vanessa Schneider: Thank you. So as mentioned at the top of the episode, the GDS strategy strongly relies on GOV.UK as outlined in GDS's first mission, which is to establish GOV.UK as the single and trusted online destination for government information and services. It'd be really great to hear from both of you how this mission influenced the update to the GOV.UK roadmap.   Rachel Tsang: So I think fundamentally our mission for GOV.UK is to provide a joined-up, personalised, and, and proactive service - we-we blogged lots about that recently. And we-we've evolved continuously since GOV.UK was first created in 2012. And what we're looking to do now is really a big step change in-in our offering for GOV.UK. Fundamentally, it's-it's about changing our offering to continually innovate to meet changing needs. I think that that is the crux for how we're feeding into the wider GDS strategy and vision.   Ross Ferguson: Yeah, absolutely. I think departments, GDS with GOV.UK and, you know, spend control standards alongside departments has done a really, really good job over the years of bringing services that were previously paper-based and office-based, online. And a lot of them are really great in isolation. But we know that the people who use GOV.UK don't experience them, don't want them in isolation. They don't, it's not a nicely compartmentalised linear process. You know, they-they want them in combination. So really, the next maturity step for Government Digital has to be that these services are joined up. Which means that departments