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GovComms: The Future of Government Communication
contentgroup
354 episodes
2 weeks ago

Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.


Watch our episodes in video on contentgroup's YouTube channel.


Hosted on Acast. See acast.com/privacy for more information.

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Government
Business,
Marketing
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All content for GovComms: The Future of Government Communication is the property of contentgroup and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.


Watch our episodes in video on contentgroup's YouTube channel.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Government
Business,
Marketing
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Encore EP#161: Storytelling for social media success
GovComms: The Future of Government Communication
39 minutes 11 seconds
10 months ago
Encore EP#161: Storytelling for social media success

Happy New Year! We’re starting 2025 by revisiting an inspiring chat between host David Pembroke and Stanley Henry, founder of The Attention Seeker. They discuss storytelling, strategy, and building a thriving content agency.


Stanley takes us on his journey from growing up in South Auckland and working in hospitality worldwide to becoming a LinkedIn success story. His mastery of personal branding on the platform gave him the confidence to launch his own agency, which now boasts a team of 31 and is gearing up to expand to New York.


He shares invaluable lessons on storytelling and social media strategy, offering practical tips on engaging audiences across platforms. Drawing from his hospitality background, Stanley reveals how those experiences shaped his leadership and business growth.


This episode is packed with advice on creating authentic brand messages, balancing internal and client content, and embracing strategic storytelling to thrive in the ever-changing digital landscape. Stanley also reflects on the evolution of his business and the exciting future ahead.


Discussed in this episode:

  • Using LinkedIn strategically
  • Authentic storytelling techniques
  • Tailoring content by platform
  • Aligning brands with human truths
  • Driving business growth strategically


Show notes:

  • Stanley Henry | LinkedIn
  • The Attention Seeker | TikTok
  • The Attention Seeker | Website
  • GovComms Podcast | Blog


Hosted on Acast. See acast.com/privacy for more information.

GovComms: The Future of Government Communication

Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.


Watch our episodes in video on contentgroup's YouTube channel.


Hosted on Acast. See acast.com/privacy for more information.