The Good Assumptions Marketing Podcast delves into the intricacies of marketing strategies, behavioral science, and industry trends. Leveraging Google’s NotebookLM, each episode offers in-depth analyses and actionable insights to help marketers and business leaders make informed decisions. From exploring the psychology behind successful campaigns to discussing the latest in digital marketing tools, the podcast provides a comprehensive understanding of the marketing landscape. Listeners can expect expert interviews, case studies, and practical advice tailored to both seasoned professionals and newcomers in the field. Stay ahead in the ever-evolving world of marketing with the Good Assumptions Marketing Podcast.
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The Good Assumptions Marketing Podcast delves into the intricacies of marketing strategies, behavioral science, and industry trends. Leveraging Google’s NotebookLM, each episode offers in-depth analyses and actionable insights to help marketers and business leaders make informed decisions. From exploring the psychology behind successful campaigns to discussing the latest in digital marketing tools, the podcast provides a comprehensive understanding of the marketing landscape. Listeners can expect expert interviews, case studies, and practical advice tailored to both seasoned professionals and newcomers in the field. Stay ahead in the ever-evolving world of marketing with the Good Assumptions Marketing Podcast.
Influence Unleashed: How Dove used BIM to Redefine Beauty
Good Assumptions: Marketing Unpacked
12 minutes 20 seconds
1 year ago
Influence Unleashed: How Dove used BIM to Redefine Beauty
Influence Unleashed is a series of case studies where we deep dive into iconic ad campaigns and show how the new strategies we teach came from the lessons in the past.
Let's explore the four key pillars of the Behavioral Influence in Marketing (BIM) framework using Dove's "Real Beauty" to explore
Good Assumptions: Marketing Unpacked
The Good Assumptions Marketing Podcast delves into the intricacies of marketing strategies, behavioral science, and industry trends. Leveraging Google’s NotebookLM, each episode offers in-depth analyses and actionable insights to help marketers and business leaders make informed decisions. From exploring the psychology behind successful campaigns to discussing the latest in digital marketing tools, the podcast provides a comprehensive understanding of the marketing landscape. Listeners can expect expert interviews, case studies, and practical advice tailored to both seasoned professionals and newcomers in the field. Stay ahead in the ever-evolving world of marketing with the Good Assumptions Marketing Podcast.