Sales and Business Mentor Jillian Murphy talks about how she had to learn to detach from the outcome after a lifetime of seeking validation from outside sources. After decades of the outside world validating to her that she was “good enough,” she learned to find that validation and success from within. She stopped waiting for her clients to confirm for her that she’s an amazing entrepreneur and started believing it for herself!  Jillian is an absolute sales queen and talks about how pricing your offers too low can give an impression that you’re not providing quality. And she shares a story about a cheesecake maker who mastered the art of sales, and got her to buy a $22 SLICE of cake!  Inside the episode we talk about: How having quality conversations and genuine connections builds community, network AND sales Detaching from the outcome and not seeking validation from the outside world Checking yourself when thoughts of entitlement or always expecting a certain outcome in business start to creep in The importance of pricing, and how pricing too low can make your service feel less valuable.  Here’s where you can find Jillian Murphy: www.thejillianmurphy.com IG: @thejillianmurphy FB: https://www.facebook.com/groups/sellingsecretsforentrepreneurs/ Freebie: https://thejillianmurphy.com/stories-that-sell Connect and Work with Courtney Follow @goliveyourstory and @thecourtneyelko on Instagram! Want to receive my stories and words of wisdom in your inbox? Join my email community here.  Are you on the content struggle bus? Join the waitlist here for my content-focused membership, the Content Collective. Drop your email here if you’d like to know more about my 1:1 business coaching! Do you want to tell better stories? Click here to receive a free, recorded webinar in your inbox on How to Tell a Better Story.