Nonprofit Fundraising & Marketing Podcast by Pursuant
213 episodes
1 month ago
In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
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In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
Matching Gifts, Maximized: Uncovering Year-Round Potential to Drive Donations
Go Beyond Fundraising: The Podcast for Nonprofits
19 minutes 8 seconds
10 months ago
Matching Gifts, Maximized: Uncovering Year-Round Potential to Drive Donations
End-of-year giving is officially wrapped! You may have planned a matching gift campaign to finish the year strong, but promoting matching gifts throughout the year can boost both giving frequency and amount.
In this episode of the Go Beyond Fundraising podcast, we talk with Amelia Baumann, Partnership Success Specialist at Double the Donation, about the crucial importance of ensuring donors know if their employers offer a matching gift program. Need proof? About 84% of donors are more likely to give if they see a match is offered, and 70% more donors respond to fundraising appeals that mention matching.
We discuss the many benefits matching gifts can bring your organization. We’ll also share best practices to help you maximize awareness of this strategy. With more visibility, your donors can double or triple their gift — and your impact — at no extra cost to them. Listen now.
Go Beyond Fundraising: The Podcast for Nonprofits
In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
