Nonprofit Fundraising & Marketing Podcast by Pursuant
213 episodes
1 month ago
In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
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In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
How to Make Your Brand Go Beyond Relevant to Irresistible with Cynthia Round
Go Beyond Fundraising: The Podcast for Nonprofits
27 minutes 57 seconds
1 year ago
How to Make Your Brand Go Beyond Relevant to Irresistible with Cynthia Round
How is your nonprofit's brand significant in the lives of your loyal users?
That's the question branding expert Cynthia Round asks every organization that works with her. The reason? Studies have shown that building and maintaining an emotional connection with your users is what inspires their loyalty.
In this episode, learn how Cynthia has worked with some of the nonprofit industry's most distinguished institutions to ensure they remain relevant in the lives of their most valuable supporters. Along the way, you'll discover:
- Successful strategies for discovering what your donors care about beyond surface metrics
- Tactics for creating an emotional connection with your audience
- Ways to encourage buy-in of a new brand identity across your entire organization
Go Beyond Fundraising: The Podcast for Nonprofits
In this episode of the “Go Beyond Fundraising” podcast, we talk with Debbie Merlino, AGP’s Executive Vice President of Client Relationships, to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
Debbie shares how stations are navigating the immediate influx of donor support, the risks of relying on that short-term crisis giving, and the critical need to reframe this moment as a “new reality” rather than a temporary hurdle. She outlines strategies for sustaining momentum – stewardship that deepens trust, digital-first acquisition, and data-driven, mid-level upgrades that unlock donor potential.
She talks about why closer collaboration among development, finance, and leadership is essential for resilience — and how proven tools like GivingDNA, staff augmentation, and AGP’s Mid-Level Accelerator can help stations not only stabilize but thrive.
Whether you lead a station, steward its donors, or build fundraising strategies, this conversation offers practical insights for moving beyond survival and into long-term growth.
